Checking out the examples of acquisitions that succeeded

Below is a short overview to comprehending the various acquisition choices and approaches that business leaders can choose from



Lots of people assume that the acquisition process steps are constantly the same, no matter what the firm is. Nevertheless, this is a common false impression since there are actually over 3 types of acquisitions in business, all of which feature their own operations and strategies. As business individuals like Arvid Trolle would likely confirm, among the most frequently-seen acquisition strategies is called a vertical acquisition. Essentially, this acquisition is the polar opposite of a horizontal acquisition; it is where one firm acquires another company that is in a totally different position on the supply chain. For instance, the acquirer firm may be higher on the supply chain but decide to acquire a firm that is involved in an essential part of their business functions. In general, the appeal of vertical acquisitions is that they can bring in brand-new revenue streams for the businesses, in addition to decrease costs of manufacturing and streamline operations.

Amongst the several types of acquisition strategies, there are 2 that people usually tend to confuse with each other, perhaps because of the similar-sounding names. These are referred to as 'conglomerate' and 'congeneric' acquisitions, which are 2 really independent strategies. To put it simply, a conglomerate acquisition is when the acquirer and the target company are in totally unconnected industries or engaged in separate endeavors. There have actually been numerous successful acquisition examples in business that have included 2 starkly different companies with no overlapping operations. Normally, the aim of this technique is diversification. For instance, in a scenario where one services or product is struggling in the current market, firms that also possess a diverse range of other services and products often tend to be more steady. On the other hand, a congeneric acquisition is when the acquiring business and the acquired firm belong to a similar market and sell to the same kind of consumer but have relatively different products or services. One of the primary reasons why firms could opt to do this kind of acquisition is to simply broaden its line of product, as business individuals like Marc Rowan would likely verify.

Before diving into the ins and outs of acquisition strategies, the very first thing to do is have a solid understanding on what an acquisition truly is. Not to be mixed-up with a merger, an acquisition is when one company purchases either the majority, or all of another company's shares to gain control of that company. Generally-speaking, there are about 3 types of acquisitions that are most popular in the business sector, as business people like Robert F. Smith would likely know. One of the most frequent types of acquisition strategies in business is called a horizontal acquisition. So, what does this mean? Essentially, a horizontal acquisition involves one company acquiring a different company that is in the same market and is performing at a similar level. The two firms are generally part of the very same sector and are on a level playing field, whether that's in manufacturing, finance and business, or agriculture etc. Frequently, they may even be considered 'competitors' with one another. In general, the main advantage of a horizontal acquisition is the increased potential of enhancing a company's customer base and market share, as well as opening-up the opportunity to help a company expand its reach into new markets.

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